Role: Creative Director/Producer. When: 2000-2001.

As the creative lead for the London interactive TV team at AGENCY.COM, I was responsible for developing interactive advertising as a product offering. I hired three creative staff and worked on a range of projects during the nine months before leaving the UK for Sydney.

Best moments were definitely in the development of the Chorus interactive TV services in Ireland working with Adele Carroll and Mike Gray developing the launch promo and 'how to' videos.

The interactive advert for Proctor and Gamble with Saatchi & Saatchi was also an excellent project, inspiring due to the great team.